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Why India is Becoming the World's Go-To Hub for D2C Fashion Brands

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Why India is Becoming the World's Go-To Hub for D2C Fashion Brands

The global retail landscape has been reshaped by the Direct-to-Consumer (D2C) revolution. Brands are no longer just selling a product; they are building a direct relationship with their customers, controlling their narrative, and improving their profit margins by cutting out the middleman. This model requires a new kind of manufacturing partner: one that is agile, flexible, and ready to embrace innovation.


For decades, India has been a manufacturing powerhouse, but it is now undergoing a strategic transformation. It is no longer just a source for low-cost labor; it is rapidly emerging as the world's leading India D2C Fashion Hub. This shift is driven by a unique combination of a mature textile ecosystem, a flexible manufacturing base, and favorable economic conditions.

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