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Why D2C Brands Should Start with Knitwear

Sep 16

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Why D2C Brands Should Start with Knitwear

The journey of launching a D2C clothing brand is filled with excitement and a fair share of challenges. One of the most critical decisions a new founder will make is choosing the right product category to begin with. While many brands gravitate toward traditional cut-and-sew garments, a growing number of savvy entrepreneurs in the UK and US are finding that the answer lies in knitwear.


Knitwear offers a unique combination of business viability, design versatility, and production efficiency that can set a new brand up for long-term success. It's a strategic choice that simplifies the launch process and provides a clear path to building a profitable business. This guide will explain why you should seriously consider a D2C brand knitwear collection to start your journey.

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